I will talkabout the creation of my Youtube channel "Daber Ivrit". Why I wanted to broadcast Hebrew lessons on the Internet. I will also explain why learning Hebrew can be fun.

My name is Jérémy (or Yirmiyahu in Hebrew). I was born in France and I am 36 years old. I have been passionate about the Hebrew language since adolescence. After my studies, at 27 years old, I decided to study Hebrew at an advanced level in Jerusalem. I then decided to help French speakers learn Hebrew through my channel "Daber Ivrit". My goal: to help students study Hebrew better thanks to a method that I developed.

 

האתגרים העומדים בפני מנהלת חברת תרגום בימינו אלה,
הגעה ללקוחות דרכים לשווק את החברה
איך לשווק את עצמך ללקוחות חדשים - בין אם מחפשים לקוחות קצה או חברות תרגום
אני משתמשת במגוון כלים רחב - בלוג, ניוזלטר, פודקאסט, נטוורקינג, פרסום אורגני, ממומן, רשתות חברתיות
אשמח להרחיב על כל זה
טיפים למתרגמים - איך להתרחב ולמצוא עוד לקוחות

 

מנכ"לית ליצ'י תרגומים
חברה שהקמתי לפני קרוב ל 30 שנה

Who wants to spend time on marketing when what you really love is translation? In a perfect world, you could focus only on your work, but competition (both human and AI) is too great for you to ignore marketing altogether. Using automated processes and some old-fashioned common sense, you can up your marketing game with an investment of only 10 minutes a day!

 

Hadassah Levy has been a digital marketer since 2004, before the title even existed! She specializes in content writing, social media marketing and content management, with a little bit of WordPress development, PPC and SEO thrown in for good measure. She works with clients around the world and focuses primarily on websites with Jewish content. She's never said no to a chance to speak and has presented at Temech, Megacomm, PICO and more.

An incredibly useful talk on how to prepare for large, unstructured networking events I will discuss,

✅ Prepping for success: your pregame before a networking event
✅ What to bring *spoiler alert* not your laptop
✅ How to start conversations without being icky
✅How to end conversations politely and strategically
✅It’s all in the follow up
✅The perfect 60 second pitch (with time for examples)
✅How Introverts are actually the best networkers

 

Helena is a born and raised Brit who started her copywriting business at the tender age of 21. Having no contacts, and frankly no clue, she immediately started networking her socks off and attended most groups across London. Six years ago she moved to Israel – a country that didn’t have much of a culture of formal networking in English and so created English speaking networking – ill-advisedly just six months after she made aliyah. Fast forward to the present day she has three thriving and successful groups in Tel Aviv, Jerusalem and online. She also runs mega networking events, this includes her annual mega event in Jerusalem for 200 business owners as well as events with Herzog, Fox and Neeman and an upcoming one with Monday.com. She lives in Givat Shmuel with her husband Michael and baby Ithiella.

בהרצאה נסקור את עולם הבינה המלאכותית במטרה להבין את היכולות והמגבלות שלו, נעשה סדר בשלל הכלים הקיימים ונתמקד בכלים המומלצים שבהם, נתייחס גם להבדלים בין תרגום בעזרת בינה מלאכותית לתרגום בעזרת כלים כמו תרגום גוגל.

 

גבי ארנוביץ - שותף מייסד בחברת "פשוט טק" המתמחה בהנגשת טכנולוגיות לגיל השלישי, מרצה בנושאי טכנולוגיה, בוגר החוג לכלכלה ומנהל עסקים ויזם חברתי.
אוריאל שוראקי - שותף מייסד בחברת "פשוט טק", מרצה בנושאי טכנולוגיה ויזמות, יועץ לפיתוח קהילות, שותף מייסד בסטודיו UxJLM, ממייסדי עמותת MadeinJLM, מהנדס מערכות ויועץ לנוכחות עסקית ברשת.

Over 90% of global enterprises already have plans to leverage AI. And 47% see productivity as the leading benefit of generative AI for both internal and external use cases.
Incorporating knowledge of AI tools and solutions is now a must for language professionals if they want to succeed in the modern translation and localization industry.
This talk presents professionals with basics about AI and its possible applications in translation, content creation, audiovisual projects, project and localization management tasks and much more.

 

Besides being the founder of TranslaStars (www.translastars.com), Alfonso is a multifaceted professional who has developed his professional career as a translator, localization manager, entrepeneur and university professor.
As a translator he has excelled in the translation of European and international standards, scientific texts, audiovisual projects, and marketing content.
He has founded and co-founded several companies and currently works for Sinch, a global CPaaS company, as their Localization Manager (where he created the localization department for more than 9 languages and developed the current translation and localization workflow for different teams, units and types of content).
He also holds several master's degrees in education, translation and international business management.
In addition, he is passionate about history, movies, arcade games, loves to travel, attend concerts and sporting events, and spend time with his wife, daughters, friends and family.

The Turin erotic papyrus is an ancient Egyptian papyrus created by workmen fantasising about Noble ladies. It continues to be controversial even to this day. The talk is an entertaining talk that will explore the papyrus. It will include some images from the papyrus.

 

Adele B Shapiro has worked in various roles, including a travel writer and researcher, an accountant, and caretaker. Adele has given lectures in previous ITA conferences about various hieroglyphs, Egyptian iconography and its cultural aspects.

This lecture will summarize what actions I’ve taken last year after a significant low-income month. I’ll share what I did to gather information, improve my online presence and learn new skills in the hope this will inspire fellow translators and interpreters find their own way to more (and high-paying) customers.

 

Chiara Vecchi is an English and German into Italian translator specialised in beauty & cosmetics, marketing, medicine, and travel & tourism. Now based in Italy, she has studied and worked in the UK and Germany. She has held webinars and sessions for the Institute of Translation and Interpreting, BP Conference, the Italian professional association “TradInFo” and the training platform TranslaStars.

As AI and machine translation technologies become integral to the translation industry, they also bring unique challenges to data security and client confidentiality. Our clients trust us with their most important assets. We have to adopt robust measures to safeguard our businesses against data breaches and information leaks. I will talk about how to implement and optimize the use of Virtual Private Networks (VPNs) for secure remote work. Also, I will share some of my best practices for creating and managing strong, secure passwords.
As Language Specialists, we need to implement effective strategies for setting up and maintaining reliable backup systems to prevent data loss.
Let us all build trust in an increasingly digital and interconnected world.Dolores Rojo Guiñazú is a certified sworn (court-approved) translator. She holds an MBA in marketing management (USAL & Albany University - State University of New York) and is a certified International Copyeditor. She has two certifications from TAUS in post-editing and transcreation. She specializes in marketing and quality management. Dolores is a member of ASTM (TC F43 on Language Services and Products) and the ATA Standards Committee. She is an active member of IRAM (ISO member body) on Translation & Interpreting and Security Issues in Argentina. Dolores actively participates in the discussions for the adaptation and translation of standards in Argentina. She is an ISO 27001:2013 Internal Auditor by Bureau Veritas and has been lecturing internationally on Quality Assurance, Standards, and Podcasts since 2017.

How to Find and Maintain Clients for Translators and Interpreters in the AI Era is a comprehensive online workshop designed to equip freelance online language professionals with the digital tools, strategies and knowhow needed to thrive in a competitive marketplace. Participants will learn how to identify their ideal clients, analyze industry trends and craft a standalone personal brand that showcases their unique personality, skills and expertise. The course delves into essential business strategies, including client acquisition and retention techniques, digital marketing mastery, and VIP professional networking for sustainable growth. Interactive activities, IRL case studies, and actionable insights will empower you to attract, convert and maintain a robust client base while building meaningful industry relationships. By the end of the workshop, you'll be well-prepared to navigate the evolving landscape of the translation and interpreting industry and position yourself as a trusted expert in your niche. ?

 

Jason Willis-Lee, MITI
ITI-Certified Medical Translator
Spanish > English & French > English | Clinical Trials, Medical Reports & Academic Research
As an ITI-Certified medical translator with 25 years of experience, I specialize in delivering precise, high-stakes translations for clinical trials, medical reports and academic research. My background as a former medic, including three years at Bristol Medical School and over one year’s hospital training, equips me with a unique understanding of medical terminology and the rigorous standards of the life sciences industry.
Beyond translation, I am also committed to championing freelance translators in navigating the challenges of the AI-powered marketplace. I combine linguistic precision with strategic expertise to help translators:
• Attract direct clients in a competitive environment.
• Build a standalone online presence through unique personal branding, quiz marketing and email list-building techniques.
• Foster durable client relationships that adapt to technological advancements while maintaining the indispensable value of human expertise.
Through actionable frameworks, including lead-generation quizzes and targeted email marketing strategies, I empower language professionals to thrive by increasing visibility, driving traffic and crafting sales and marketing funnels that convert.
If you're seeking a translator or trainer who delivers reliable results or a trainer who provides proven strategies for freelance success, let’s collaborate to attain your goals. Together, we can shape a future where human translators flourish in tandem with AI innovation.
Academic Background
Jason graduated with a BSc Hons in Physiology after completing over three years of medical training at Bristol Medical School (UK), including one year of hospital work. After a brief stint as a clinical research associate, he then earned a postgraduate qualification in translating and interpreting from the University of Bath (UK).
Now based in Madrid, Jason specializes in Spanish-English (ITI certified) and French-English translation. He co-founded Medico-Legal Translations (www.medicolegaltranslations.com) and is an active translator trainer, giving presentations and running courses such as the How to Find More Direct Clients online program. He also hosts the How to Find More Direct Clients Podcast, which provides actionable advice for early-career linguists.
Find Jason online at
www.jasonwillislee.com
www.medicolegaltranslations.com
www.entrepreneurialtranslator.com

In today’s interconnected world, translators and interpreters rely on technology more than ever to communicate with clients, access resources, and manage projects. However, increased connectivity also brings heightened risks to information security. This presentation will provide practical strategies for safeguarding your work across various digital platforms. Topics include safe internet browsing and file downloads, with tips for avoiding malware and ensuring secure file transfers, as well as identifying and reporting phishing pages to help prevent cyberattacks.

Attendees will leave with actionable strategies to enhance their digital security and maintain trust in today’s AI-driven world, ensuring they can work confidently and securely. This presentation is ideal for professionals looking to protect their data and maintain trust in their workplace.

 

Gabriela Escarrá is a Certified Sworn Translator, English and Literature Teacher (UNLP), and an ISO 27001:2013 Internal Auditor (Bureau Veritas). She also holds a degree from Fundación Litterae as a Copyeditor and two certifications in Post-editing and Transcreation. Gabriela has actively participated at IRAM (ISO member in Argentina) in the adoption and adaptation of some standards related to Language and Terminology (ISO TC37), and Information Security Systems. She is a member of ANSI, ASTM TC F43 on Language Services and Products as well as the chair of the ATA Standards Committee. Gabriela has been lecturing internationally on Quality Assurance and Standards since 2017.

 

What if artificial intelligence would present amazing benefits for language professionals and bring unique opportunities to our industry as a whole? From volume to efficiency and to cost savings, how translators will be part of the equation will mainly depend on our ability to seize opportunities, value our profession, define new ethics considerations and promote a wealth of innovative and cutting-edge human language services.

 

Dominique Bohbot, is a certified translator, certified writer, certified editor and certified trainer. She is currently a Language Consultant and Translation Strategist, as well as a speaker in conferences and a trainer for various companies, LSPs and individuals.
She has previously worked at University of Montreal, and in charge of a recognized and award-winning competition in public speaking performances. Previously, she worked for several years as Head of Professional Training at the Department of Linguistics & Translation. She has worked as a Manager, Linguistic services at TMX Group (Toronto Stock Exchange and affiliated companies), where she led the successful integration of translation services as the financial terminology hub in Canada, which made her finalist of the 2014 French awards of the Office Québécois de la langue française. During three terms, she has chaired the Association of Linguistic Services Managers, which awarded her the distinction of honorary member. Engaged in professional best practices, she has brought her expertise to Editors Canada for their French certification program and to the OTTIAQ- Quebec order of certified translators, terminologists and interpreters as a mentor. She has also served as a jury member of the Mérites rédactionnels of the Quebec society for professional writing (SQRP) and she recently was nominated as its President. As a soughtafter expert, she regularly talks as a guest speaker on several forums and conferences in Quebec, Canada, Europe, Latin America and Israel. One of her major appearances occurred in 2017 at the Standing Committee for Official Languages of the Canadian House of Commons, where she stood up and talked for the promotion of translation and the recognition of linguists’ professionalism. In 2018, she received the award of the OTTIAQ-Quebec order of certified translators, terminologists and interpreters for her outstanding work for professional recognition and in 2020 the Initiative-Coup de coeur prize of the Rector of University of Montreal.

The demand for SEO translations has increased exponentially over the last years. SEO translations need to be at least as good as the original keywords and texts, if not better. Machine translation is not able to produce this type of content yet. This makes SEO expertise a highly sought-after skill among translators. In this presentation I share how I trained to become an SEO translation expert, what skills you need to become one, plus give 5 steps you can take to tap into this lucrative area of specialization as a translator.

You will learn:
- 5 important skills needed to be an SEO expert translator
- Resources to learn these skills
- My journey to become an SEO expert and other practical examples

 

Tess Whitty is a certified English into Swedish translator, localizer, and copywriter, specializing in digital marketing and UX localization, including transcreation and SEO. With 20 years of translation experience, plus a background in marketing, she helps clients to inform, engage, and get their Swedish-speaking audiences to take action. She also shares her marketing knowledge and experience with other translators as a speaker, trainer, consultant, and author. For more information, go to www.swedishtranslationservices.com or www.marketingtipsfortranslators.com.